Monday, 30 November 2009

digi-pak and magazine ad analysis.

We have finished our Magazine advert and our Digi-Pak. We ended up make 2 digi-paks, and we had to compare them and see which one our grouped overall liked the best and sold the artist the best and which one had a good relationship with the magazine advert. Overall i think that our magazine ad and digi-pak look really good and they have a good relationship. we used other style digi-paks like Madonna's for an idea on how we should base our ideas and what kind off style to go for. We also had a magazine ad which we could look at the layout and style and then put our own style, colours, pictures and texts in. We made sure that we used the same text, similar pictures and the same colour scheme in both the magazine and the digi-pak. I feel that there is a good strong correlation and relationship between our final music video and our other promotional products (Magazine advert and Digi-pak).
Our Digi-pak and Magazine advert have a good relationship with out final music video because they both have a very similar colour scheme and the images we used are ones we got during the filming so people are going to be able to relate them easily. They also have similar layout on where the artist is on the page and how they look in the picture. The mise-en-scene of them are very much the same because of the green screening we done and the layout and texture of the images, the make-up that we used on David Bowie is the same because we took the picture during filming, all that we have done is to make it stand out more by putting the contrast up and then just making it a little bit brighter. We also wanted to go for a modern and stylist look so we downloaded new brushes on our photoshop and made David Bowie look modern and stylized compared to his older style, but the comparison is very much the same and very clear. In our digi-pak i also tried to make it look as professional as i could by using record labels, bar-codes, screen settings, different settings for the DVD, sponsors, bbfc recommendations and the general style of them.
Overall i feel that the digi-pak and the Magazine advert, show off the artist and make the artist look very modern and professional.

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